1xBet Partners with Filipino Basketball Star Chris Newsome as Brand Ambassador

New Collaboration in the Spotlight

Chris Newsome began his professional basketball career in 2015 with the Meralco Bolts, earning the prestigious title of PBA Rookie of the Year in his first season. Over the years, Newsome has consistently delivered on the court, culminating in a PBA Philippine Cup victory in 2024. The 34-year-old has also been selected twice for the PBA All-Star team.

A representative from 1xBet expressed enthusiasm about the new partnership, stating: “We are excited to have Chris Newsome join the 1xBet family. Our brand helps fans to be closer to their idols, and we will soon launch a joint promo with our new ambassador.”

Newsome added: “I am glad to partner with 1xBet, a trusted international brand that has supported sports in Asia for many years and always strives to be at the top. I have been working hard to make the game more accessible to fans and now I want to open up new ways of entertainment and leisure for them.”

Engagement Plans for Fans

As part of the partnership, 1xBet plans to organize fan meetings with Newsome, offering opportunities for direct interaction. The bookmaker will also run social media contests featuring branded merchandise autographed by Newsome and launch a promotional campaign with a generous first-deposit bonus for new customers.

This isn’t 1xBet’s first venture into Filipino basketball. Earlier this year, the bookmaker named rising basketball talent Kai Sotto as its Asia brand ambassador.

With 17 years of experience, 1xBet offers customers access to thousands of daily betting opportunities on global sports events. The company has established high-profile partnerships with elite European football clubs, including FC Barcelona, Paris Saint-Germain, and LOSC Lille, as well as premier leagues such as La Liga in Spain and Serie A in Italy.