bet365 Partners with ALT Sports Data to Expand Alternative Sports Betting
bet365 has entered a global partnership with ALT Sports Data, a provider of betting analytics for alternative and emerging sports. This collaboration will enhance bet365’s betting markets by incorporating ALT Sports Data’s real-time insights and official sports partnerships.
Introducing Alternative Sports to Betting Markets
As sports betting expands worldwide, operators seek to offer more diverse markets. Consequently, the demand for unique betting options continues to grow.
ALT Sports Data specializes in analytics for lesser-known sports, helping sportsbooks tap into new betting opportunities.
By joining forces with bet365, the company aims to bring alternative sports into the mainstream. Moreover, this collaboration will introduce bettors to sports that traditionally receive little attention from major sportsbooks.
Leveraging Data for a Better Betting Experience
Through this partnership, bet365 gains access to ALT Sports Data’s real-time analytics and sports partnerships.
These insights will help the operator develop new betting options backed by highly accurate data. Furthermore, integrating advanced analytics will allow bet365 to provide a more engaging and customized betting experience.
As a result, players will have more opportunities to explore unique wagering markets.
Leadership Perspective on the Collaboration
Joe Dunnigan, CEO and Founder of ALT Sports Data, highlighted the significance of the deal:
“We are thrilled to collaborate with bet365, a true global leader in sports betting. This partnership marks a significant step in our mission to bring alternative sports into the mainstream. By providing data that drives new and differentiated sports bettors, we are creating a dynamic betting environment that will appeal to a wider range of sports fans.”
Strategic Expansion for bet365
For bet365, the deal represents a strategic push to expand its market reach. By integrating ALT Sports Data’s advanced insights, the operator can develop customized betting markets that cater to both existing users and new audiences.
Additionally, this partnership underscores bet365’s commitment to innovation in the sports betting industry. Ultimately, by offering a broader range of sports, bet365 aims to attract players seeking fresh and dynamic wagering experiences.