Date: 18.03.2025

by Tomasz Jagodziński

BetComply Hires Jez White to Lead Safer Gambling Initiatives

BetComply has expanded its leadership team with the appointment of Jez White as Safer Gambling & Sustainability Specialist. White, a former Entain executive with over eight years of experience in player protection and risk management, will spearhead safer gambling initiatives and compliance strategies for the company.

Jez White’s Industry Expertise

White brings extensive experience in responsible gaming, having previously served as Director of Player Protection Systems and Analytics at Entain. During his tenure, he played a pivotal role in developing advanced risk assessment technologies, including pattern recognition models and real-time player interaction systems designed to enhance responsible gaming practices.

In his new role, White will be responsible for designing and implementing safer gambling strategies, auditing compliance models, and advising clients on responsible gaming initiatives. His expertise will contribute to refining BetComply’s player protection framework and regulatory compliance services.

Leadership Comments

Daniel Brookes, CEO of BetComply, emphasized the significance of White’s appointment, stating:

“Few individuals possess Jez’s level of expertise in regulated online gaming. His insights will be invaluable as we continue to establish new compliance and sustainability benchmarks.”

White also commented on his transition to BetComply:

“I’m proud of the progress made in player protection during my time at Entain and look forward to contributing to BetComply’s mission of fostering a safer and more sustainable gaming environment.”

White’s appointment is part of BetComply’s broader effort to enhance its compliance and regulatory expertise. In February, the company also brought in Paola Menchem to lead its legal and regulatory compliance services.