BetMGM Partners with Wolves for Enhanced Advertising Presence
BetMGM has expanded its partnership with Wolverhampton Wanderers (Wolves) for the upcoming seasons.
Advertising and Branding Expansion
Initially a club partner since the 2023/24 season with the LeoVegas brand on the Wolves’ training kits, BetMGM will now feature prominently in various advertising capacities at Molineux Stadium and Compton Park.
The new deal includes BetMGM’s presence on Molineux’s double row pitch-side LED advertising system, static branding locations, and media interview backdrops.
This expansion aims to increase the visibility of BetMGM’s brand during the 2024/25 Premier League season and beyond.
Statements from Club and Partner Representatives
Russell Jones, Wolves’ General Manager for Marketing and Commercial Growth, expressed enthusiasm about the partnership: “We’re delighted to announce this partnership with BetMGM UK and thank them for their support as we head into the 2024/25 Premier League season. Their support is invaluable to the club as we look to expand our portfolio of commercial partners and we look forward to working with the BetMGM team over the next two seasons.”
Sam Behar, UK Director of BetMGM, echoed this sentiment: “It’s been almost a year since we started collaborating with the Wolves, and we are very excited to continue this successful, awareness-boosting partnership for the next two years. Wolves are one of the most established clubs in the Premier League, and we can’t wait to see them in the first game of the season against Arsenal in August.”