Aardvark Technologies

From Bookmakers to Engineers

The company was founded in 2015 in Kaunas by bookmakers who wanted to solve problems they faced daily as operators. Their goal was simple: build software that performs consistently, even in markets with limited infrastructure or unstable internet.

Over time, Aardvark evolved from a small local supplier into a global platform provider with offices in Kaunas and Vilnius. Its technology is now used by operators across Africa, Central America and Europe. The company remains privately owned and continues to grow through internal funding and long-term client partnerships.

Each product is tested in live betting environments before reaching the market. This direct feedback loop helped Aardvark earn credibility among operators who prioritise performance and reliability over marketing claims.

Inside the Adv.bet Platform

At the centre of Aardvark’s business lies its modular betting platform. It supports both digital and retail channels through a unified backend. Operators can manage sportsbook operations, retail POS systems, self-service terminals and casino integration from one control panel.

The platform includes all key operational modules: risk and odds management, cashier systems, promotions, payment processing and reporting tools. For smaller operators or those entering new regions, Aardvark offers white-label packages that reduce launch times while keeping full brand control.

The system’s lightweight architecture makes it well suited for emerging markets. It can operate offline and synchronise automatically when a connection is restored, ensuring uninterrupted business operations.

According to company data, the Adv.bet platform can process more than 500 transactions per second while maintaining high stability. Security and anti-fraud systems are built directly into the architecture rather than added later as separate modules.

This structure supports constant uptime and scalability. Operators can expand to new markets or add functionalities without service interruptions.

Technology for the Betting Floor

Retail betting is one of Aardvark’s strongest segments. The company designs self-service terminals and handheld POS devices that are efficient, durable and easy to deploy. These solutions have become essential in African markets, where physical betting remains dominant.

To support shop operations, Aardvark developed its own TV Manager software. It allows operators to manage live odds screens and promotional displays from a single dashboard, turning traditional betting shops into connected digital spaces.

Expanding the Casino Network

Aardvark has built a growing casino aggregation platform featuring games from Pragmatic Play, Evolution, Habanero and AGT. Over the past two years, the company has added content from SYNOT Games, Tom Horn Gaming, Gaming Corps, Belatra, Booming Games, ICONIC21 and Promatic Games.

These partnerships extend the platform’s content offering and reinforce its strategy of combining sports betting and casino entertainment within one system. The unified structure gives operators consistent reporting, player data and marketing tools across both verticals.

Markets and Expansion

Africa remains the company’s primary market, driven by mobile-first behaviour and demand for lightweight, cost-effective technology. Aardvark’s software adapts to local payment systems, currencies and regulatory frameworks, giving operators the flexibility they need to scale across multiple jurisdictions.

The company has also expanded into Central America and parts of Europe. Its modular architecture allows quick adaptation to new compliance requirements without structural changes, which makes it a competitive choice in fragmented global markets.