Betclic

Company Background and Market Reach

Betclic was founded in 2005 by Nicolas Béraud and Eric Moncada. Headquartered in Bordeaux, France, the company also operates from offices in Malta, Portugal, Italy, Poland, and Ivory Coast. It is active across several European and African markets, delivering localized online betting and gaming services. Over the years, Betclic has built a strong position in the industry and now serves more than 11 million registered users. The brand is widely recognized in regulated markets such as France, Portugal, and Poland. Its focus on local compliance, language support, and regional content has helped it gain trust and loyalty among players.

Product Offering

Betclic’s core offering is sports betting. The platform allows users to place pre-match and live bets on a wide range of sports, including football, tennis, basketball, and more. In addition, it provides online casino games, poker, and virtual horse racing. Betclic takes a mobile-first approach, with fast, responsive apps available for both Android and iOS users. The company also runs BETCLIC PROTECT, a responsible gaming program that includes tools for behavior tracking, deposit limits, session reminders, and self-exclusion. It aims to support healthy gaming habits and provide help to users who may be at risk.

Growth Strategy

Betclic focuses on innovation, local presence, and user engagement. The company uses gamification, real-time data, and personalized content to keep users active and involved. In 2024, Betclic generated €1.46 billion in revenue, marking a 45.4% year-over-year increase. Sports betting alone brought in €1.14 billion. Casino and poker offerings also saw rapid growth. Betclic is expanding its content through partnerships with studios like Skillzzgaming and 3 Oaks Gaming to offer more variety and quality in regulated markets.

Market Position and Partnerships

Betclic was the first operator to receive an online betting license in Portugal in 2016. It supports major sports organizations through sponsorships with Betclic ELITE (French basketball), Ligue de Football Professionnel, and the Polish Football Association. Continues to grow in regulated markets while investing in safer, more innovative ways to enjoy iGaming.