NetEnt
NetEnt is one of the most recognized names in the iGaming industry. The company has built its reputation by delivering iconic slots and driving innovation in digital casino entertainment. With nearly three decades of experience, NetEnt continues to set industry standards for quality and creativity.
About
NetEnt Swedish Origins and Global Expansion
Founded in 1996 in Stockholm, NetEnt emerged from Cherryföretagen, one of Sweden’s oldest gambling companies. Pontus Lindwall, son of Cherry’s co-founder, launched the new business with a focus on digital innovation. This early vision positioned NetEnt for rapid growth as online gambling expanded worldwide.
Over the years, opened offices in Malta, Gibraltar, Poland, Ukraine, and the United States. It secured licenses from respected regulators like the Malta Gaming Authority and the UK Gambling Commission. These steps built its reputation as a trusted software provider across multiple jurisdictions.
Online Slots That Defined an Industry
NetEnt’s slot games quickly became known for their exceptional quality and creativity. Legendary titles such as Starburst, Dead or Alive, Gonzo’s Quest, and Twin Spin have remained favorites for over a decade. Each game brought something new—unique mechanics, vivid graphics, or soundtrack-driven gameplay.
In 2011, launched its mobile-first platform, NetEnt Touch. The company then transitioned to HTML5, ensuring seamless gameplay across devices. These innovations allowed players to enjoy their favorite slots anytime, anywhere—an approach that many competitors later adopted.
NetEnt also produced successful branded slots, including Narcos, Jumanji, and Vikings, which attracted wider audiences and added storytelling depth.
Evolution Acquisition and Strategic Focus
In December 2020, Evolution Gaming acquired NetEnt for €1.9 billion. The acquisition merged two industry leaders: NetEnt’s expertise in slots and Evolution’s strength in live casino products. Following the merger, Evolution integrated NetEnt’s live dealer division and allowed its slots team to focus on content development.
NetEnt Lasting Impact on iGaming
Today, NetEnt powers hundreds of online casinos and reaches millions of players every month. The company continues to lead through responsible gaming practices, rich game design, and a strong commitment to regulated markets.
As online casino trends evolve, NetEnt remains a pillar of the industry—driving progress, delivering value to operators, and entertaining players around the globe.