Date: 13.01.2025

by Adam Dworak

Last update: 13.01.2025 10:24

Dave Hickey Promoted to Commercial Director at WA.Technology

WA.Technology has promoted Dave Hickey to the role of Commercial Director. The move reflects the company’s strategic focus on strengthening its leadership team to support growth in emerging markets and global expansion.

Key Leadership Role for Strategic Growth

Dave Hickey, who joined WA.Technology in November 2022, has played a pivotal role in enhancing the company’s sportsbook offerings and securing new commercial opportunities.

His promotion to Commercial Director underscores his integral contributions across multiple divisions, including Sportsbook, Commercial, and Managed Services.

In his new role, Hickey will oversee the development and execution of the company’s commercial strategy, spanning all business segments: sportsbook, casino, affiliation, and fantasy sports. His focus will be on driving revenue growth, cultivating partnerships, and delivering tailored, localized solutions to meet partner needs in diverse markets.

Targeting Key Global Regions

Hickey’s responsibilities will include identifying and pursuing new business opportunities in high-potential regions such as Africa, Brazil, and Latin America.

Reflecting on his promotion, Dave Hickey said:

“I’m absolutely thrilled to be taking on the role of Commercial Director. I have had the pleasure of working with such a talented, innovative team, and I cannot wait to bring those insights to this new role as we forge new avenues for growth in 2025.”

He further emphasized the importance of leveraging WA.Technology’s extensive data resources to enhance decision-making and understand market trends:

“I’m particularly looking forward to tapping into the extensive data sets that we have at our disposal, which will ultimately help take our business from strength to strength as we better understand market trends and player preferences, allowing us to empower our partners in achieving greater success.”