by Mateusz Mazur

DAZN Bet Launches in Germany

DAZN Bet, an innovative sports betting operator focusing on regulated markets, has successfully launched in Germany, powered by Pragmatic Solutions’ igaming Player Account Management (PAM) platform.

DAZN Bet Launches in Germany with Pragmatic Solutions' Support iGamingExpress

This launch marks DAZN Bet’s entry into its third market after the UK and Spain. DAZN Bet obtained the German Sports Betting License, and its partnership with Pragmatic Solutions provides it with a robust platform for compliance, technology, and custom development services.

Market Expansion Strategy

DAZN Bet’s entry into Germany leverages DAZN’s established streaming and brand presence in the country. The operator aims to engage local bettors by offering a distinctive sports betting entertainment experience. DAZN Bet places a strong emphasis on cooperation with the German gambling authority and upholding the highest standards in player protection.

The platform will feature self-regulation tools, clear information on safe gaming, and advanced technology for identifying and addressing problem gambling.

DAZN Bet CEO’s Statement

Mark Kemp, CEO at DAZN Bet, expressed his excitement about the Germany launch, stating “DAZN Bet is delighted to launch in Germany, our fourth successful new market launch for DAZN Bet in the last thirteen months. With our DAZN brand partnership, we are confident that German players and sports enthusiasts will enhance their enjoyment through the distinctive sports betting entertainment experience, offers and value of DAZN Bet. Sports fans can get more exclusively if they link their DAZN and DAZN Bet experiences.

“Going live in another market further cements DAZN Bet’s strategy of establishing an integrated brand & advertising partnership between DAZN and DAZN Bet in DAZN’s major Global markets. Customers in the UK, Spain, Italy and Germany can take advantage of unique benefits simply by choosing to watch with DAZN, and bet with DAZNBet.

“Pragmatic Solutions has played a vital role in our unique business vision. Beyond their strong platform technology and innovation, in highly regulated markets Pragmatic Solutions have also delivered all the complex regulatory compliance requirements to build DAZN Bet on, essential for our successful market entries across Europe.”

Pragmatic Solutions CEO’s Statement

Ashley Lang, CEO at Pragmatic Solutions, expressed pride in the collaboration with the innovative brand DAZN Bet, stating “We are proud to continue breaking ground in the igaming landscape with such an innovative brand as DAZN Bet.

“This successful collaboration highlights Pragmatic Solutions’ position as a premier choice for operators seeking a flexible, reliable and compliant platform to thrive in regulated environments.

“We are thrilled to be part of DAZN Bet’s remarkable journey and eagerly anticipate further expanding this unparalleled value proposition for players and sports fans.”

The launch of DAZN Bet in Germany represents a significant milestone in its expansion strategy, offering a unique sports betting experience to local bettors. Powered by Pragmatic Solutions’ PAM platform, DAZN Bet aims to provide a safe and engaging environment while complying with regulatory requirements in the German market. The collaboration between DAZN Bet and Pragmatic Solutions highlights the importance of strong partnerships in the igaming landscape.

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