
Adam Lamentowicz
Adam Lamentowicz is an experienced executive in the betting and gaming industry, currently serving as Group CCO, CEE (GM for CEE & GM for Romania) at Superbet Group. With more than a decade of experience across international markets, he has played a pivotal role in shaping strategies for expansion, compliance, and operational growth.
Bio
Early Career and Leadership Roles
Adam Lamentowicz built a strong foundation in the gaming and betting sector early in his career. He gained experience with Intralot, serving in senior roles across multiple European markets, including as CEO for the Netherlands and the Benelux region.
He later became CEO of Totolotek, one of Poland’s oldest and best‑known betting operators. In these roles, he gained valuable expertise in operational efficiency, market expansion, and team leadership across highly regulated environments.
Adam Lamentowicz Role at Superbet Group
Adam Lamentowicz joined Superbet Group in 2020. At first, he was responsible for leading the company’s growth in the Polish market, where he quickly increased its market share to approximately 15%. Today, he serves as Group CCO, CEE (and General Manager for CEE & Romania), overseeing the operator’s expansion and performance across the wider Central and Eastern European region.
In this role, Adam Lamentowicz focuses on aligning regional teams, shaping long‑term market strategies, and ensuring compliance across diverse international markets.
Industry Focus and Expertise
Adam Lamentowicz has deep expertise in sports betting and online gaming, making him a trusted voice in discussions about market dynamics and consumer behavior. He emphasizes the differences between Eastern and Western European markets, highlighting the importance of localized offerings and tailored marketing strategies.
His approach has positioned Superbet Group as one of the leading operators across the region.
Adam Lamentowicz Additional Roles and Education
Throughout his career, Adam Lamentowicz has held various influential positions within the gaming industry. He served as President of the Polish Chamber of Commerce for the Entertainment and Bookmaking Industry and was a founding shareholder of BF Games, a slot game developer.
Academically, he holds an MBA in Accounting and Finance from the University of South Wales and has completed executive education programs at Cornell, INSEAD, and the Yale School of Management.
Is an established gaming and betting industry executive with a track record of growing market share and adapting global strategies to local realities.