Meridianbet Secures Record-Breaking Sponsorship Deal with FC AEL Limassol
Betting operator Meridianbet has announced their exclusive sponsorship of FC AEL Limassol. This deal, hailed as the largest football sponsorship in Cyprus’ history, positions Meridianbet as the main sponsor for the 2024-25 season, commencing in August.
Sponsorship Details and Marketing Rights
Under the terms of the agreement, Meridianbet’s logo will prominently feature on FC AEL Limassol’s kit. Additionally, Meridianbet will enjoy extensive marketing rights associated with the team. While the exact financial details remain undisclosed, the magnitude of the deal marks an unprecedented level of investment and scope within Cypriot sports.
Founded in 1930, FC AEL Limassol is a well-established club in Cyprus’ top football division. The team hosts its home games at Alphamega Stadium, which accommodates 11,000 spectators.
Established in 2001 and headquartered in Malta, Meridianbet operates in over 35 countries across four continents, offering both retail and online sports betting services.
Statements from Key Figures
Andreas Georgiou, Chairman of AEL Limassol, expressed enthusiasm about the partnership: “The partnership with Meridianbet represents the largest commercial agreement in our football department’s history, heralding a new chapter filled with optimism for the future. We share the same values and vision for the future, and we are confident that together we will achieve great success.”
Echoing this sentiment, Chrysothemi Valanidou, Meridianbet’s CEO for Cyprus, stated: “We are delighted to announce this new partnership between Meridianbet and AEL. As one of the top betting companies globally, becoming the official sponsor of AEL is part of our strategy to promote sports and fair play. Our decision to support AEL is based on shared ambitions, and we are convinced that together we will bring success and excitement to the fans.”