Octoplay Expands into Italian Market Through Partnership with Microgame
Octoplay has made another significant step in its European expansion by launching in Italy, thanks to a new partnership with Microgame.
Exclusive Launch Through Microgame’s Network
Italian players can now access Octoplay’s popular game titles via Microgame’s extensive network, which includes over 50 licensed operators.
The launch will feature ten of Octoplay’s most well-known games, such as Eggsponential, Shaolin Panda Chaos Reels, and Buffalo Smash.
For the next six months, these games will be available exclusively through Microgame, demonstrating Octoplay’s strategic choice to collaborate with a market leader for its Italian debut.
Comments from Key Executives
Ralitsa Georgieva, Director of Business Development at Octoplay, emphasized the importance of this partnership for the company’s growth in Europe:
“Our partnership with Microgame marks a strategic step in Octoplay’s European expansion. We’re excited to bring a selection of our most popular games exclusively to the Italian market through Microgame’s extensive network.”
Marco Bedendo, General Manager at Microgame, expressed his enthusiasm for the collaboration:
“As a leader in the Italian online gaming sector, we’re excited to offer Octoplay’s innovative games exclusively to our network. Our Italy-specific omnichannel platform, combined with Octoplay’s content, will enhance the entertainment experience for players across our partner network. This collaboration aligns with our commitment to technological innovation and flexible, tailored solutions for our operators.”
Strengthening Presence in Regulated Markets
Octoplay’s entry into Italy follows several key partnerships with major operators across Europe, including Kindred, Bally’s, LeoVegas Group, and Sky Betting & Gaming. The company’s innovative portfolio has already made an impact in other regulated markets such as Sweden, Malta, Romania, Greece, Ontario, and the UK.
