Pragmatic Play Builds Custom Live Casino Studio for win2day in Vienna
Pragmatic Play has expanded its partnership with win2day by launching a dedicated live casino studio in Vienna. The move strengthens the supplier’s presence in Austria’s regulated iGaming market and brings a new level of localisation to the win2day platform.
Custom Studio Tailored to win2day’s Identity
The newly established live casino studio is designed specifically for win2day and currently features a suite of blackjack tables, a roulette table, and a bespoke localised game show. The games have been customised to reflect the win2day brand, offering a tailored experience for Austrian players.
The launch of the studio is expected to bring broader benefits beyond entertainment. Martin Škopek, Board Member of Austrian Lotteries, underlines the project’s contribution to the local economy:
“Pragmatic Play’s award-winning live casino portfolio will help us provide even more immersive and entertaining gameplay to our customer base. Furthermore, we are able to bring up to 150 new full-time equivalent jobs to Vienna.”
A key highlight of the new offering is Crazy Prater Rad, a locally-themed game show developed for the Austrian audience. It features a prize wheel with the potential to deliver multiplier wins of up to 500x.
Expansion Beyond Slots
Commenting on the development, Irina Cornides, Chief Operating Officer at Pragmatic Play, stated:
“Pragmatic Play is committed to delivering innovative solutions for operators and the very best gaming experiences to players. The dedicated live casino studio build will bring unique entertainment opportunities for win2day and its players, and we are delighted to extend our partnership with the operator to make this a reality.”
Pragmatic Play and win2day began working together in 2023 with a focus on slot games. The new studio marks the next phase of their collaboration, adding award-winning live casino titles like Mega Roulette, Mega Wheel, and Sweet Bonanza CandyLand to the platform’s offering.