Date: 18.06.2024

by Adam Dworak

Pragmatic Play Expands Partnership with Rizk to Offer Customized Live Casino Environments

Pragmatic Play has strengthened its collaboration with Rizk, a prominent brand under the Betsson Group umbrella. This expansion will see Pragmatic Play deliver tailored Live Casino environments through its innovative Smart Studio technology.

Enhanced Live Casino Experience with Smart Studio

The partnership extension brings popular live tables like Auto Mega Roulette, Speed Auto Roulette, and Blackjack X to Rizk’s platform. Utilizing Smart Studio’s cutting-edge technology, these games are now available to players in key regulated markets, offering a more immersive and personalized gaming experience.

Rizk’s integration of Auto Roulette tables marks a significant milestone, as these localized titles are designed to resonate uniquely with players across various markets. This strategic addition not only enriches Rizk’s game portfolio but also underscores its commitment to providing tailored gaming experiences.

Customization at Its Best with Smart Studio

Pragmatic Play’s Smart Studio solution empowers operators to customize elements of its Live Casino games, creating bespoke environments that highlight their brand identity. This flexibility allows operators to control the look and feel of popular titles, enabling multiple brands to operate on the same table or game with minimal cost and setup time.

The Smart Studio solution is available across numerous tables and games within Pragmatic Play’s award-winning Live Casino portfolio, ensuring a wide range of customization options for operators.

Irina Cornides, Chief Operating Officer at Pragmatic Play, commented on the partnership: “Customisation in Live Casino is made all the quicker and more cost-effective by Smart Studio, which provides an extensive range of branding options on some of Pragmatic Play’s most popular live tables. We are thrilled to extend our partnership with Betsson by providing its Rizk brand with customised live environments via Smart Studio.”

Positive Impact on Rizk’s Gaming Offering

Laszlo Hornyak, Senior Gaming Operations Manager at Rizk, expressed his satisfaction with the collaboration: “Collaborating with Pragmatic Play to introduce further customised Live Casino titles has been excellent. The new Blackjack and Auto Roulette tables not only enhance our gaming offerings but also align with our commitment to providing exceptional and unique experiences for our customers.”

The partnership between Pragmatic Play and Rizk is set to elevate the player experience by leveraging the customization capabilities of Smart Studio.