Pragmatic Play Invests Over $15 Million in New Live Casino Studio in Colombia
Pragmatic Play has opened a live casino studio in Bogotá, following an investment of more than 15 million dollars and the creation of over 1,500 jobs. The facility is designed to support the supplier’s expansion in regulated Latin American markets through locally produced live content.
New Pragmatic Play Live Casino Studio in Bogotá
The studio, delivered and operated by ARRISE, has been set up to serve regulated markets in Latin America seeking premium live casino products tailored to local audiences. The project represents an investment of more than 15 million dollars and is expected to create over 1,500 jobs in Colombia.
The site will host more than 100 tables offering Pragmatic Play’s core live casino titles, including roulette and blackjack. All games are adjusted to local market preferences and hosted by Spanish and Portuguese-speaking dealers. Both network and dedicated tables will be available with Smart Studio technology to allow operators to customise branding and presentation.
In addition to classic table games, the studio will supply localised versions of existing international titles such as Mega Roulette. Pragmatic Play also plans to introduce new live game shows in 2026 as part of its broader product roadmap for the region.
Leadership Sees Studio as Key Step in LATAM Expansion
“We are very proud to unveil this new studio – a cutting-edge facility that goes far beyond premium live casino content. With localised games, native-speaking dealers, flexible branding options, and full regulatory alignment, it stands as a clear example of our commitment to helping operators deliver truly authentic, player-centric live casino experiences across Latin America,” commented Paul Dever, Chief Executive Officer at ARRISE.
“This new live casino studio in Colombia represents a major milestone in our native content expansion strategy across Latin America. We’ve long recognised the immense potential of the region and remain committed to delivering premium, localised experiences tailored to the needs of each market. By working closely with our trusted operator partners, we aim not only to support their growth with best-in-class content, but also to continue expanding our presence and forging new, impactful relationships throughout LATAM,” added Irina Cornides, Chief Operating Officer at Pragmatic Play.