Superbet Joins EGBA
The European Gaming and Betting Association (EGBA) has announced Superbet Group as its newest member, strengthening EGBA’s influence across the European online gambling sector. This collaboration aligns with Superbet’s commitment to industry responsibility and high regulatory standards, a priority that EGBA promotes through its initiatives on safe gambling, responsible advertising, and compliance with the EU’s new anti-money laundering guidelines.
Superbet’s Commitment to Industry Standards
Superbet’s decision to join EGBA signals its dedication to fostering a responsible and sustainable gambling environment. Albert Simsensohn, Chief Operating Officer of Superbet Group, commented on the significance of the partnership:
“This is an important chapter in our journey, as becoming members of EGBA demonstrates our commitment to nurture a sustainable growth for our company, while adhering to the highest standards of compliance across all our markets. We are prepared to work closely with EGBA, exchanging industry best practices and ensuring that our industry operates in a fair and properly regulated European environment,” Simsensohn stated.
Superbet’s membership will involve active contributions to EGBA’s work, as the association collaborates with EU regulators to shape standards that support industry sustainability and consumer protection.
EGBA Welcomes Enhanced Representation
The addition of Superbet to EGBA underscores the association’s position as a central advocate for Europe’s online gambling sector. Maarten Haijer, Secretary General of EGBA, expressed enthusiasm about the new membership, stating:
“We’re delighted to welcome Superbet Group to EGBA, further strengthening our industry representation. Superbet’s expertise and market focus will be invaluable to call upon as EGBA continues its drive to set high industry standards and promote a safe and competitive online gambling environment in Europe. We look forward to working with our new colleagues.”
A Strengthened Voice for European Digital Regulation
With the incoming European Commission expected to introduce digital sector legislation affecting online gambling, EGBA aims to shape policies that support both competition and consumer safety.
Superbet’s involvement will aid EGBA in advocating for regulations that align with industry best practices and create a regulated, responsible gambling landscape across Europe.