“We really wanted to create a simple, instantly engaging moment”

What inspired the creation of Dream Dial, and how does it differ from other promotional tools already available in PEAK?

The idea behind Dream Dial originated from a simple yet powerful observation – players love immediate rewards. They want excitement the moment they enter a game, not five minutes later, not after achieving a set of conditions. While tools like tournaments and Prize Drops are proven performers, they often require players to follow specific steps or wait for scheduled outcomes, which can break the immersion.

When we started working on Dream Dial, our goal wasn’t to reinvent the wheel – literally or figuratively. We really wanted to create a simple, instantly engaging moment that would pull players back in and give them something rewarding right away.

What makes it truly different from other PEAK tools is its ease of use by the player. There’s no barrier to entry; they launch any SYNOT game during an active promotion, and they’re in. A wheel appears, and they can win something instantly with a single spin. This “moment of magic” is what elevates Dream Dial. It captures attention and emotion at once, and that’s incredibly powerful in today’s competitive environment.

Can you walk us through the customization options available for Dream Dial? How much control do operators have over the wheel’s appearance and structure?

We wanted Dream Dial to feel like a canvas for operators, a tool that could be adapted to match any campaign, brand identity, or creative vision. That’s why customization is at the heart of its design.

Operators can configure the wheel with up to 30 segments, giving them total freedom over how rich or lean the prize pool is. Each segment can be customized with different types of rewards, from cash, free spins, and bonus buys to promotion tickets or even physical merchandise. It’s not just about what the player can win but how those rewards align with the broader campaign strategy.

Visually, Dream Dial is equally flexible. Operators can choose from several themes or completely rebrand the wheel to match their own color palette, seasonal campaigns, or event concepts. The wheel can reflect whether they want something elegant, minimal, or bright and festive.

To keep the experience fresh and visually engaging, we introduced Smart Shuffle, a feature designed not to influence outcomes but to arrange prize segments in a logical, appealing, and intelligent way. It ensures each spin looks exciting and varied, while maintaining the integrity and balance of the overall prize distribution.

In short, Dream Dial isn’t a static template. It’s a fully customizable promotional environment.

From a technical and compliance perspective, what makes Dream Dial a practical solution for regulated markets?

From day one, we knew Dream Dial had to be more than just flashy and fun. It had to be rock-solid from a technical and compliance perspective, especially for operators in regulated markets. That’s why we built it on the robust foundation of the PEAK promotional platform.

Technically, it’s incredibly agile. The setup is quick, and once configured, it runs seamlessly in the background of any SYNOT game. There’s no need for heavy lifting or constant manual oversight, which is a big win for operators with lean teams or tight timelines.

On the compliance side, we’ve embedded all the necessary features: real-time monitoring, transparent prize logs, detailed reporting, and full backend visibility. Every action is tracked, and every outcome can be audited, which is essential for meeting the standards of jurisdictions with strict regulatory frameworks.

The mobile-first design is another critical aspect. With a growing percentage of players engaging from smartphones or tablets, we had to ensure the wheel would load quickly, animate smoothly, and deliver the same thrill on smaller screens. So, regardless of the platform, Dream Dial offers a compliant, stable, and visually compelling experience.

How does Dream Dial integrate with other promotion types, like tournaments or prize drops, especially in light of the new Ticket reward system introduced in the updated PEAK?

Dream Dial wasn’t designed to live in isolation. It was built to play an active role in more complex, multi-layered campaigns. The updated PEAK toolkit introduced the Ticket reward system, which opened up a new world of possibilities for cross-promotion and player journey design.

Let’s say you’re running a tournament where players earn points through gameplay. You can now set the tickets as main or extra prizes to different promotions, and those tickets give players access to spin the Dream Dial. Suddenly, you’re creating a layered experience, performance in one event leads to instant rewards in another. That sense of progression keeps players engaged for longer and provides them with multiple reasons to stay active.

Alternatively, Dream Dial can be used as the kickoff, start your campaign with a bang. Offer a free spin to all new players and then guide them into a broader tournament or Prize Drop event. It creates a funnel effect. Immediate gratification draws them in, while longer-term challenges keep them engaged.

The real magic lies in the flexibility. Operators can choose how Dream Dial connects with the rest of their promotional flow, making it a powerful ecosystem component.

What makes Dream Dial stand out from other “wheel” mechanics already seen in the market?

Let’s be honest, the wheel mechanics concept isn’t new in the business. However, they often feel generic or predictable. When we designed Dream Dial, we wanted to go far beyond that. We aimed to create a product that felt premium, immersive, and truly customizable.

The standout feature is the level of detail we’ve put into the experience. The wheel isn’t just a visual add-on, but it’s a fully animated centerpiece. The realistic spin, the sound design, and valuable prizes all add up to something that feels genuinely exciting. It creates that “just one more spin” moment, which is so useful from an engagement standpoint.

Then there’s the tech under the hood. Smart Shuffle isn’t just a nice-to-have; it’s a critical feature. Positioning high-value rewards next to no-win segments creates visual tension and excitement that keeps players engaged. The actual prize distribution, of course, is driven by defined probabilities, ensuring fairness and transparency in every spin.

Add to that the deep customization options and mobile optimization, and you’ve something that’s not just another wheel – it’s a next-gen engagement tool. Dream Dial feels different because it is different.

In what types of campaigns do you envision Dream Dial being used most effectively?

Dream Dial really shines in campaigns designed for quick impact, such as reactivation efforts or any event where you need to make a strong first impression. Its instant-win format is perfect for grabbing a player’s attention right from the start.

For example, in an onboarding scenario, you could greet new players with a free Dream Dial spin. It’s a warm, engaging way to welcome them and introduce the brand’s promotional style. That initial excitement sets a positive tone and encourages immediate exploration of the game library.

But Dream Dial isn’t limited to first impressions. It’s also a powerful tool for deepening engagement in longer campaigns. Imagine combining it with a week-long tournament: players compete daily, earn tickets through gameplay, and then use those tickets to spin the wheel at the end of the week. That final spin becomes the journey’s climax, tying everything together and giving players a reason to stay involved throughout.

Ultimately, Dream Dial is versatile. Whether it’s a standalone flash event or part of a layered promotional story, it delivers energy, excitement, and real value for players and operators.