Date: 15.01.2025

by Adam Dworak

Last update: 15.01.2025 10:18

Yggdrasil and Aristocrat Interactive Partner for Ontario Market Growth

Yggdrasil has announced a partnership with Aristocrat Interactive, granting the gaming supplier exclusive rights to distribute its content across regulated markets in Ontario and the United States. This collaboration marks a strategic step for both companies as they aim to strengthen their positions in North America.

Key Features of the Partnership

The partnership integrates Yggdrasil’s renowned gaming portfolio into Aristocrat Interactive’s Content & Aggregation division via Ignite™, a robust studio accelerator and remote gaming server (RGS) platform.

Designed to streamline market entry for gaming studios, Ignite will deliver Yggdrasil’s diverse game collection to Aristocrat’s extensive operator network, with a strong focus on Ontario’s regulated market.

Popular Titles Included in the Deal

Yggdrasil’s popular games, such as Valley of the Dead OnlyWins, Aphrodite Goes Wild Rushing Wilds, and 3 Gladiators vs Caesar, are among the titles set to benefit from the enhanced distribution.

This partnership also leverages Yggdrasil’s extensive back catalogue, offering Ontario operators a variety of engaging and proven gaming experiences.

Strategic Growth in Regulated Markets

This collaboration reflects Yggdrasil’s broader strategy to expand its footprint in regulated markets, with Ontario playing a significant role in its North American ambitions.

Jose Simon, Chief Commercial Officer at Yggdrasil, emphasized the importance of this collaboration:

“As far as names in the industry go, they don’t come much bigger or renowned than Aristocrat Interactive, and we are very excited to make this significant step together in North America.

Aristocrat Interactive’s platform offers us everything we need to succeed in the region, and we have the utmost confidence that our profile will enhance considerably in this key market in the coming years.”

Ashley Bloor, Director of Partnerships at Aristocrat Interactive Content & Aggregation, echoed this sentiment:

“We are thrilled to welcome Yggdrasil to Ignite and integrate its engaging and dynamic content into our portfolio, enhancing the variety and quality of content we offer our operators. This relationship underscores our commitment to delivering the most robust and desirable gaming experiences across North America.”