Yggdrasil Expands in Spain Through Partnership with Paf Group’s SpeedyBet
Yggdrasil has entered the Spanish market through a strategic partnership with Paf Group, providing its extensive slot portfolio to the operator’s SpeedyBet brand, which is launching in Spain for the first time.
Yggdrasil’s Slot Offering to Feature on SpeedyBet
As part of the deal, Yggdrasil will supply its popular online slot games to SpeedyBet’s Spanish platform, including titles such as Valley of the Gods 2, which will play a central role in the brand’s welcome offer for new customers.
Strengthening Market Presence
The partnership is expected to bolster Yggdrasil’s footprint in Spain, a market it has identified as a significant area for growth.
For Paf Group, the launch of SpeedyBet in Spain builds on the company’s existing operations in the country, where it has already established a strong presence through its Paf.es site.
The Speedy brand, acquired by Paf in 2021, is well-known in Sweden and is now expanding its reach into Spain’s competitive online casino landscape.
Industry Reactions
Jose Kadala, Yggdrasil’s Commercial Director, expressed his enthusiasm about the partnership, stating, “We are thrilled to partner with Paf Group to support the launch of SpeedyBet in Spain. The Spanish market is a key growth area for us, and this collaboration allows us to deliver our engaging slots content to a new audience of players.”
Paf’s Country Manager for Spain, Cristina Sebastian, echoed these sentiments, emphasizing the alignment between Yggdrasil’s high-quality content and SpeedyBet’s goal of delivering an exciting player experience. “We’re excited to bring SpeedyBet to Spain with a strong portfolio of games from Yggdrasil,” she said, adding that this launch positions SpeedyBet to become a leading operator in the Spanish market.
