Pariplay Partners with Eyas Gaming to Expand Presence in Brazilian Market

Pariplay, a subsidiary of NeoGames S.A, is set to take its first and third-party content live with Eyas Gaming, a German-based operator brand, with a specific focus on the lucrative Brazilian market.

Significant milestone

The partnership represents a significant milestone for Pariplay as it aims to strengthen its growth in Latin America. Eyas Gaming, backed by the Gauselmann Group, holds a prominent position in the strategically important market of Brazil.

Through Pariplay’s Fusion offering, players will gain access to an extensive range of third-party content, complemented by a suite of retention and back-office conversion tools that enhance player value.

Additionally, Eyas Gaming will host Pariplay’s Wizard Games portfolio, featuring over 130 high-quality games, including popular titles like “Princess Celina and the Frog” and the recent release “Book of Eternal Romance.”

Based in Gibraltar, Eyas Gaming benefits from the strong support of Gauselmann Group, a leading land-based slots manufacturer and arcade operator in Germany.

For Pariplay, the focus on Latin America, particularly the Brazilian market, is crucial, especially after obtaining licenses to operate in both Argentina and Panama.

Pariplay solidifying its position in the Brazilian market

Andrew Maclean, VP of Sales at Pariplay, expressed excitement about the partnership, stating, “We’re thrilled to be partnering with Eyas Gaming, an operator in the industry with plenty of potential and many exciting plans in the pipeline. Their particular focus on Brazil and Latin America is important to us at Pariplay, as we seek to expand and strengthen our foothold in the region. We look forward to a successful future working alongside Eyas Gaming.”

Jack Anthony, Head of Product at Eyas Gaming, echoed the sentiment, saying, “Pariplay has an extremely extensive offering of games, so we’re excited to be welcoming them to Eyas Gaming – we’re hitting the ground running with a massive selection for players to choose from. Their Fusion® platform brings with it plenty of wonderful games from suppliers across the world, and with their Wizard Games portfolio to boot, we’re confident our players will embrace all that Pariplay® has to offer.”

The partnership with Eyas Gaming marks a significant step forward for Pariplay in its efforts to solidify its position in the Brazilian iGaming market and further expand its presence in Latin America.