ESA Gaming Expands Italian Market Presence via Partnership with Microgame
ESA Gaming, an innovative games provider, has significantly increased its presence in the Italian market by launching its EasySwipe™ portfolio through a collaboration with leading platform provider Microgame.
This strategic partnership enables ESA Gaming to reach a broader audience of Italian players through Microgame’s extensive platform serving over 55 operators.
EasySwipe™ Offering
ESA Gaming’s EasySwipe™ portfolio consists of lightweight, fast-loading non-traditional casino games designed for seamless integration into sportsbook and iGaming websites. Player-favorite titles such as Goal Mine, FruitStaxx, Pirate Mine, and Dragon Mine are included in this offering. These games are known for enhancing player engagement and cross-selling opportunities for operators.
The collaboration with Microgame strengthens ESA Gaming’s position in the Italian market, where demand for their games has been evident. ESA Gaming aims to solidify its reputation as a premium content supplier to local operators through this partnership.
Microgame’s Perspective
Roberto Russo, Online Product B.U. Director at Microgame, expressed excitement about introducing ESA Gaming’s engaging titles to their platform, stating “Exciting times lie ahead as we introduce ESA Gaming’s fresh and engaging titles to our platform.
“We are committed to delivering exceptional gaming experiences and driving success for all our partners so we are thrilled to grant access to a brand-new library of entertainment and solidify our position as a leading player in Italy’s online casino scene.”
Maria Luisa Malfasi, Head of Business Development at ESA Gaming, said: “We have been dedicated to making our mark in the Italian market, and this collaboration with Microgame will reinforce our position as a premium supplier of exceptional content to local operators.
“The demand for our games in Italy is evident and integrating the unique EasySwipe™ collection with Microgame will only help us to strengthen our presence together.”
ESA Gaming’s partnership with Microgame represents a significant expansion of its presence in the Italian market. With its EasySwipe™ portfolio now accessible to a wide range of operators through Microgame’s platform, ESA Gaming aims to offer exceptional gaming content to Italian players and strengthen its foothold in the region.
