05.12.2023

by Bartosz Burzyński

Digitain Elevates Ani Mkrtchyan to Chief Sales Officer

Digitain, a leading provider of sportsbook and casino platform solutions, has announced a significant enhancement to its sales executive team with the promotion of Ani Mkrtchyan to the role of Chief Sales Officer. This move reflects Digitain’s commitment to fostering talent and leadership within the company.

Ani Mkrtchyan’s Journey and Expertise in iGaming

Ani Mkrtchyan joined Digitain over five and a half years ago as a Sales Manager. Her career trajectory at Digitain includes nearly three years as Head of Strategy. With her extensive experience in the iGaming industry, Mkrtchyan has developed a profound understanding of international development strategy, operations, and sales strategies in various regulated markets.

Comments from Digitain’s Founder

Mr. Vardges Vardanyan, the Founder of the Digitain Group, praised Mkrtchyan’s nearly six years of contribution to the company’s expansion into multiple markets. He commended her attention to detail, insight, and leadership skills, emphasizing her role in placing partners and customers at the core of Digitain’s operations. Vardanyan expressed his delight in welcoming Mkrtchyan to the leadership team as the company continues to grow as a major platform provider in regulated markets.

Vision and Goals of the New Chief Sales Officer

In her new role as Chief Sales Officer, Ani Mkrtchyan expressed gratitude towards Mr. Vardanyan for his mentorship and vision for Digitain. She emphasized the importance of prioritizing partners and team members in engineering complex sales solutions for multi-jurisdictional operators. Mkrtchyan is looking forward to building a transformative team to achieve excellence in service delivery for Digitain’s partners.

Our Comment on the Article

Ani Mkrtchyan’s promotion to Chief Sales Officer at Digitain is a testament to her remarkable journey and expertise in the iGaming sector. Her progression from Sales Manager to a top executive role exemplifies Digitain’s commitment to nurturing talent and leadership within the company. Mkrtchyan’s focus on partnership, team-building, and striving for excellence aligns with Digitain’s strategic goals and its position as a key player in the highly competitive and regulated iGaming market. This appointment is likely to bring fresh perspectives and further innovation to Digitain’s sales strategies and overall growth trajectory.

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