28.03.2024

by Adam Dworak

DraftKings Expands Hacksaw Gaming Partnership into Ontario

DraftKings has taken another strategic step in its North American expansion by renewing and extending its collaboration with Hacksaw Gaming, this time bringing the partnership into the Canadian market with an integration in Ontario.

This development not only strengthens the ties between the two iGaming giants but also marks a significant move in enhancing the online casino experience for players in Ontario.

Building on a Solid Foundation

The renewal of the partnership between DraftKings and Hacksaw Gaming is not a new chapter but an expansion of an already successful collaboration.

Previously, Hacksaw Gaming’s engaging slot content was launched through DraftKings Casino in West Virginia and New Jersey, receiving positive reception from players. The move to include Ontario in this partnership underscores the success and potential of their collaborative efforts in North America.

Strengthening Ontarian Presence

With this latest integration, DraftKings Casino’s offerings in Ontario will be enriched by Hacksaw Gaming’s proprietary slot titles, including popular games like Chaos Crew, Mines, Omnom, and Boxes. This addition bolsters the studio’s presence in Ontario, a region Hacksaw Gaming first entered in May 2022. The expansion of Hacksaw Gaming’s slot collection on DraftKings in Ontario signifies a growing commitment to providing diverse and high-quality gaming options to players in the region.

Marcus Cordes, CEO of Hacksaw Gaming, commented on the expansion, saying, “The benchmarks we have set as a partnership are remarkable, and we are ready to take on more challenges continuing into 2024.” This statement reflects the ambitious vision both companies share for their continued collaboration.

A Focus on North American Expansion

The focus on North America as a key market has been evident in Hacksaw Gaming’s strategy, with the company forming alliances with other major operators like Rush Street Interactive and BetMGM to increase its footprint across the continent. The extension of its partnership with DraftKings into Ontario is a testament to Hacksaw Gaming’s growing influence and reputation in the North American iGaming sector.

Moreover, Hacksaw Gaming’s recent move to strengthen its position in West Virginia’s iGaming market through an extended content partnership with BetMGM further highlights the company’s active and strategic expansion efforts in the region.

Our Comment on the Article

The extended collaboration between DraftKings and Hacksaw Gaming, bringing a suite of innovative slot games to Ontario’s online casino players, exemplifies the dynamic nature of the iGaming industry and its continuous evolution.

This partnership not only enhances the gaming experience for players in Ontario but also sets a precedent for strategic alliances that can drive growth and innovation in the sector. As the iGaming landscape continues to expand and evolve, partnerships like these will be crucial in shaping the future of online gaming in North America and beyond.

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