Date: 17.10.2023

by Mateusz Mazur

Last update: 25.11.2023 10:45

EPG Financial Services Unveils Innovative paylado E-Wallet App for Convenient Cash Transactions

EPG Financial Services, a subsidiary of the Gauselmann Group, has introduced paylado, an innovative e-wallet app designed to streamline real-time cash top-ups and withdrawals.

EPG Financial Services Unveils Innovative paylado E-Wallet App for Convenient Cash Transactions

This user-friendly application allows customers to perform these transactions using their smartphones, making thousands of retail and casino locations accessible for their financial needs.

Convenience and Accessibility

With the paylado app, customers now have the flexibility to make real-time cash transactions at a wide range of locations. These include large petrol stations, supermarket chains, and selected Gauselmann-operated entertainment venues. The technology behind this cash loading service is powered by Funanga, a European payments business selected for its user-friendly approach, top-notch security features, and an extensive network of Point-of-Sale payment partners.

To load funds into the paylado app, customers generate a unique barcode within the digital wallet app. This barcode is then scanned at the point of sale, with the funds instantly credited to their paylado wallet. Importantly, the barcode is exclusive to each customer and the paylado platform, ensuring it cannot be transferred and holds no financial value until it is scanned. This closed-loop system prioritizes security and simplicity, making it suitable for both operators and customers who prefer cash-based transactions for their Paylado wallet and entertainment activities.

High Standards in iGaming

Funanga CEO, Jens Bader, emphasizes the importance of their partnership with EPG Financial Services: “We work with the biggest iGaming brands in the world, and the EPG Financial Services partnership is a perfect demonstration of why. The paylado team sought an innovative payment solution for users, requiring a reliable, established, and iGaming-focused white-label product. It had to meet customer expectations right from the start, without any hiccups, and offer ease of use and robust security.”

Rupert Kainzbauer, CEO of paylado/EPG Financial Services, highlights the significance of the Funanga platform “Gauselmann has built an unrivalled reputation in the casino and entertainment sectors. We expect our customers’ iGaming experience to meet the same high standards. Having a large ready-made network of POS locations was therefore essential because it would enable players to pay from tens of thousands of convenient locations immediately. The additional advantage with the Funanga platform is the embedded automated closed loop nature of the product”.

The introduction of paylado, powered by Funanga, signifies a significant step toward enhancing the convenience and security of financial transactions for customers in the iGaming industry and beyond.