Date: 25.03.2024

by Adam Dworak

Evoplay Secures Strategic Italian Expansion with PinterBet Partnership

Evoplay, a renowned name in the iGaming industry, has announced a significant partnership with Italian operator PinterBet, marking a pivotal step in its expansion strategy within the Italian market.

This collaboration will introduce Evoplay’s innovative game offerings to Italian players through PinterBet’s online casino platform, enriching the gaming landscape with titles such as Mega Greatest Catch, Inner Fire Bonus Buy, and Penalty Shoot-out.

Strengthening Presence in Italy

PinterBet, with its extensive network of over 50 land-based shops across Italy and a robust online presence, stands as a prominent player in the Italian gaming sector. This partnership is poised to leverage PinterBet’s established market presence to introduce Evoplay’s engaging game portfolio to a broader audience, further cementing Evoplay’s foothold in the region.

This alliance with PinterBet follows Evoplay’s recent collaborations with other key players in the Italian market, such as Tuko Productions and BetFlag, underscoring the company’s dedicated efforts to expand its influence and cater to the diverse preferences of Italian gamers.

Executive Insights

Ihor Zarechnyi, CBDO of Evoplay, expressed enthusiasm about this strategic collaboration, stating, “Italy is a key market for us at Evoplay, and we are thrilled to partner with PinterBet, an operator with an established brand in the country. Our distinctive portfolio of games has already proven popular with Italian players, and thanks to PinterBet’s wide customer base, our presence will be elevated by this new agreement.”

Echoing this sentiment, Pinterbet CEO Roberto d’Amora highlighted the synergy between the two companies, remarking, “At PinterBet, we strive to partner with the best suppliers in the industry, and Evoplay’s games are amongst the most revered in the sector. With many themes for players to immerse themselves in, we have no doubt that this deal will be a huge boost to us as we aim to bolster our reputation as one of Italy’s leading operators.”

The appointment of Ihor Zarechnyi as CBDO in January further reflects Evoplay’s strategic emphasis on global expansion, with this partnership being a testament to the company’s proactive approach towards establishing a significant presence in key markets.

Our Comment on the Article

The partnership between Evoplay and PinterBet signifies a strategic move that could reshape the dynamics of the Italian iGaming market. By combining Evoplay’s innovative gaming solutions with PinterBet’s established market presence, this collaboration is set to offer Italian players an enriched gaming experience, thereby fostering a more vibrant and diverse gaming ecosystem.

This initiative not only exemplifies the power of strategic partnerships in the iGaming industry but also highlights the growing importance of Italy as a key market for gaming companies looking to expand their global footprint.

As Evoplay continues to build on its international presence, such strategic collaborations will be crucial in navigating the complex landscape of global iGaming markets and in achieving sustained growth and success.