Greentube Expands Presence in Belgian Market through Betway Partnership

Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has strengthened its presence in the regulated Belgian market by launching its games with leading operator Betway.

Greentube expands its footprint in Belgium

Belgian players at Betway.be can now access a wide range of classic Greentube favorites, including Hot Cubes, Starliner, and Book of Ra™ deluxe. These slots have already gained popularity in the local market due to their success as NOVOMATIC titles in Belgium’s thriving land-based sector.

The integration of Greentube’s content into Betway’s platform was facilitated through the iForium aggregation platform.

The recent launch marks another significant milestone in Greentube’s long-term alliance with Betway in regulated markets worldwide. This partnership has further solidified Greentube’s position in Belgium, offering players a selection of entertaining and popular digital versions of classic slots.

Key market

Jordan Wall, Sales & Key Account Manager at Greentube, expressed excitement about reaching more players in Belgium through the valued partnership with Betway: “We believe that the market will respond favourably to the selection of entertainment that we are providing, further enhancing our presence in this key regulated market.”

Anthony Werkman, CEO of Betway, also shared his enthusiasm about the collaboration: “We are thrilled to welcome Greentube, a leading provider of classic gaming content, to our portfolio in Belgium. Their premium selection of player-favourite titles is a perfect fit for our casino, giving our customers more exciting games to enjoy in a fair, safe and responsible environment.”