23.01.2024

by Mateusz Mazur

Pariplay and ComeOn Group Forge New Partnership for Enhanced Gaming Experience

NeoGames S.A subsidiary Pariplay has announced a significant partnership with the ComeOn Group, one of Europe’s major operators. This deal will see Pariplay launching its leading content through ComeOn Group’s array of brands, including the flagship ComeOn!, thereby enriching the gaming experience for players across various markets.

Introduction of Wizard Games and Fusion® Platform

Initially, Pariplay will integrate content from its in-house studio, Wizard Games, onto the ComeOn Group platforms. Following this, there are plans to introduce more suppliers from the Fusion platform, known for its extensive range of industry-leading games and back-office tools.

The Fusion platform from Pariplay features an impressive array of games, making it one of the industry’s most comprehensive platforms. It also includes a suite of conversion and engagement tools that add significant value for operators, enhancing the overall gaming experience.

Global Expansion of Pariplay

This agreement highlights Pariplay’s continued expansion into global markets, following recent high-profile deals in North America, Latin America, and Africa. The partnership with ComeOn Group is a testament to Pariplay’s growing influence in the global iGaming industry.

Andrew Maclean, VP of Sales at Pariplay, said: “ComeOn Group is one of the foremost operator groups in Europe…It’s fantastic to be able to welcome ComeOn Group as a valued partner and we look forward to a bright future working together.”

Cristiano Blanco, Chief Product Officer at ComeOn Group, said: “We are excited to be partnering up with Pariplay®…We look forward to going live next year and look forward to how our customers react to the range of premium content.”

Our Comment on the Article

The collaboration between Pariplay and ComeOn Group marks a significant milestone in the iGaming industry, showcasing the power of strategic partnerships in expanding gaming portfolios and reaching new audiences.

This partnership not only extends Pariplay®’s global footprint but also aligns with ComeOn Group’s commitment to providing diverse and high-quality gaming experiences to its customer base.

The integration of Pariplay®’s Fusion® platform and Wizard Games into ComeOn Group’s offerings is a clear indicator of the evolving landscape of the iGaming industry, where collaboration and innovation play key roles in delivering superior gaming experiences. This partnership is poised to set new standards in online gaming, offering players enhanced choices and immersive gameplay.

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