Date: 18.10.2023

by Mateusz Mazur

Last update: 25.11.2023 10:45

SIS and BETTERS: A Partnership for Racing Enthusiasts in Poland

SIS (Sports Information Services), a leading multi-content supplier of 24/7 live betting services, has taken a significant step by successfully launching its top-tier horse and greyhound racing content with the Polish operator BETTERS.

This launch introduces high-quality racing content from around the world to Polish bettors, further expanding SIS’s presence in Eastern Europe.

A Diverse Racing Portfolio

SIS offers a premium selection of live horse racing events, including thrilling action from the UK and Ireland. Additionally, international meetings from Latin America, Saudi Arabia, Australia, and the United States add a global flavor. BETTERS’ customers also have the privilege of exclusive access to UK, Irish, and Mexican greyhound racing.

SIS’s 24/7 Live Betting Content is a comprehensive solution, providing over 76,000 live racing events annually. This offering includes live streaming, data, on-screen graphics with betting triggers, an extensive range of markets, and competitive prices, all designed to ensure a seamless and engaging betting experience.

Voices of Enthusiasm

Łukasz Łukasik, Head of Product at BETTERS, expressed the operator’s commitment to providing a wide range of high-quality betting opportunities to its loyal customers, stating “We want to serve our loyal customers with the widest range of top-quality betting opportunities, right around the clock. By launching the leading racing portfolio from SIS, we are providing them with exactly that, while also further strengthening our position as one of Poland’s online sportsbooks.”

Bartlomiej Michalek, Commercial Manager, UK & Europe at SIS, emphasized the importance of partnerships like the one with BETTERS, stating “As we continue to expand across Eastern Europe, new partnerships such as this one with BETTERS will be vital in putting our product in front of fresh audiences. This launch once again illustrates our continued commitment to providing cutting-edge, revenue-driving 24/7 content to operators in the region.”

Our comment on the article

The partnership between SIS and BETTERS opens up a new world of racing excitement for Polish bettors. With a diverse portfolio of racing content and a 24/7 live betting solution, SIS is committed to delivering a top-notch betting experience. This collaboration not only benefits both parties but also enriches the racing landscape in Poland, offering enthusiasts a wide range of racing opportunities.