10.01.2024

by Mateusz Mazur

Spinomenal’s Goes Live in Lithuania with Optibet

Leading iGaming content provider, Spinomenal, is expanding its reach into the Baltic region with a significant move into the Lithuanian market.

This development follows the company’s successful collaboration with Optibet in Estonia and Latvia, emphasizing its growing influence in the European gaming sector.

Lithuanian Launch Through Light & Wonder’s Platform

The launch in Lithuania is characterized by the integration of Spinomenal’s extensive slot content library via Light & Wonder’s OpenGaming™ platform. This strategic choice allows Lithuanian players of Optibet to access a variety of Spinomenal’s engaging games, including hits like ‘Majestic King’, ‘Poseidon’s Rising’, ‘Times of Egypt’, ‘Book of Rampage’, and ‘Lucky Jack – Lost Jungle’.

Regarding this expansion, Lior Shvartz, CEO of Spinomenal, shared his views: “Optibet is a huge player in the Baltic region where we have already had significant success within the Estonian and Latvian markets. We’re thrilled to go live in Lithuania with such a strong partner.” This statement from the CEO highlights the strategic importance of Optibet in facilitating Spinomenal’s growth in the Baltic gaming market.

Optibet’s Enthusiasm for the Partnership

Davit Khatiashvili, CPO for Optibet, also commented on this partnership: “After a very successful launch in Latvia & Estonia, we are pleased to offer Spinomenal games to our Lithuanian customers.” His remarks underscore the successful history between Spinomenal and Optibet and the anticipated positive reception of these games in the Lithuanian market.

This latest move into Lithuania signifies Spinomenal’s commitment to expanding its presence in Europe, especially within regulated markets. The company’s strategy of providing diverse and high-quality gaming content is evident in its selection of games and partnerships, aimed at catering to varied player preferences.

Our Comment on the Article

Spinomenal’s expansion into Lithuania, in partnership with Optibet, is not just a step forward for the company but also a sign of the evolving landscape of the iGaming industry in the Baltic region.

It demonstrates the potential for growth in regulated markets and the importance of strategic partnerships in achieving successful expansions. As the company continues to make its mark in Europe, it sets a precedent for others in the industry, highlighting the value of adaptability and customer-oriented approaches in the world of iGaming.

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