by Mateusz Mazur

Sportingtech Elevates Gaming Portfolio with RubyPlay Integration

Sportingtech, a leading full-service betting and gaming platform provider, has announced a strategic partnership with the dynamic iGaming development studio RubyPlay, marking a significant enhancement to its vast gaming library.

This collaboration will see RubyPlay’s engaging slot game collection, known for its creativity and innovation, integrated into Sportingtech’s platform, which already boasts an impressive array of over 100,000 titles from more than 100 global partners.

A Leap in Gaming Diversity

The integration of RubyPlay’s content, including popular titles like Immortal Ways Diamonds, Diamond Explosion 7s, and Mad Hit Marlin Bonanza, is set to fortify Sportingtech’s position as a premier platform provider, particularly in the LatAm region—a key focus area for the company in 2024.

RubyPlay’s commitment to crafting captivating slot games, complemented by additional tools and support for operator partners, aligns seamlessly with Sportingtech’s mission to deliver diverse and high-quality gaming experiences.

Strategic Growth and Market Expansion

This partnership is a testament to Sportingtech’s ambitious growth strategy, aimed at expanding its footprint across regulated markets and offering customized content and products to meet the diverse needs of its partner operators.

Robert Nevill, Senior Commercial Manager at Sportingtech, said: “We are always seeking ways to enhance the content portfolio that we provide to our operator partners. RubyPlay has created a strong reputation in the LatAm market and integrating its library of slots will go a long way to ensuring operators can deliver a diverse range of titles to its players.

“RubyPlay prides itself on creating unique gaming experiences and we are sure that the array of games will be well received by operators and players alike.”

Dr. Eyal Loz, Chief Product Officer at RubyPlay, said: “Being able to partner with a tier one provider in Sportingtech will further our ambitious growth plans, ensuring our content is engaged by as wide an audience as possible.

“Sportingtech prides itself on providing bespoke offerings and we are thrilled that our content is going to play a key part in its top class delivery to operators.”

Our Comment on the Article

The partnership between Sportingtech and RubyPlay represents a strategic move in the iGaming industry, signifying not just an expansion of gaming portfolios but also a commitment to quality and innovation. As both companies align their strengths and visions, this collaboration is poised to set new standards in gaming content delivery, particularly in the burgeoning LatAm market.

The integration of RubyPlay’s unique slot games into Sportingtech’s platform is a clear indicator of the industry’s direction towards more immersive, diverse, and player-centric gaming experiences.

Related posts