by Mateusz Mazur

Last update: 30.08.2023 10:31

White Hat Gaming and Bally’s Corporation Transform Ohio’s iGaming Landscape

White Hat Gaming and Bally's Corporation Transform Ohio's iGaming Landscape iGamingExpress

White Hat Gaming, a leading iGaming platform provider, has successfully launched its state-of-the-art Platform as a Service (PAM) in partnership with Bally’s Corporation, marking a significant milestone in Ohio’s iGaming journey.

This strategic collaboration ushers in the first phase of Bally’s sportsbook expansion strategy, offering players a robust and engaging gaming experience.

Bally’s Ambitious Strategy

Bally’s Corporation, a renowned operator group, is setting the stage for a transformative shift in the iGaming landscape. This exclusive B2B partnership with White Hat Gaming positions Bally’s to expand its sportsbook operations across multiple states, utilizing White Hat Gaming’s cutting-edge PAM, renowned for its resilience and scalability.

White Hat Gaming’s PAM solution introduces a comprehensive array of features that streamline operations and enhance player experiences. This includes CRM marketing support, a proprietary cashier, diverse payment options, 24/7 customer support, and an extensive range of player protection tools. The solution provides the foundation for a seamless and secure gaming environment.

Setting the Stage for Continued Growth

One of the innovative highlights of White Hat Gaming’s PAM is the Traveling Wallet™ solution. While initially deployed in Ohio, this feature will extend to further state launches. Traveling Wallet™ empowers players to use a single app, account balance, bonuses, and loyalty offers across multiple states, fostering improved player retention and delivering a seamless experience to preexisting out-of-state players.

The success of the launch in Ohio propels White Hat Gaming and Bally’s Corporation to plan for state rollouts across the United States in the coming months.

Phil Gelvan, CEO at White Hat Gaming, expressed excitement about the partnership, stating “We are thrilled to provide Bally’s with our PAM platform in Ohio, the first major launch as part of our exclusive partnership with the renowned operator group.

“Supported by our unique Traveling Wallet™ functionality, in-house cashier and responsible gaming tools, Bally’s is now primed for success in The Buckeye state. We’re completely focused on repeating our success in Ohio and ensuring Bally’s receives the same PAM technology support across multiple markets in the near future.”

Robeson Reeves, CEO at Bally’s, echoed the sentiment, stating “As we continue to expand our online presence across the US, adding to our well-established retail footprint, it is a pleasure to have our PAM provided by an equally ambitious and innovative company.

“We are thrilled to be working with White Hat Gaming and look forward to accelerating our growth through its revolutionary platform which will aid us in becoming the premier, full-service, vertically integrated casinos and resorts, online sports betting, and iGaming company.”

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Shaping the Future of iGaming

The collaboration between White Hat Gaming and Bally’s Corporation sets a precedent for innovation, resilience, and player-centric experiences. As Ohio’s iGaming landscape evolves, players can look forward to a heightened gaming journey that leverages the best of technology and operator expertise.

With the successful launch in Ohio as the foundation, White Hat Gaming and Bally’s Corporation are poised to redefine iGaming excellence and extend their impact across the United States, enriching player engagement and shaping the future of the industry.

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