Date: 10.04.2024

by Adam Dworak

Elevating iGaming: SOFTSWISS Introduces Live Game Tournaments

In a significant advancement for the iGaming sector, the SOFTSWISS Game Aggregator has announced the introduction of live game tournaments to its Tournament Tool, a move set to redefine player engagement and competitive dynamics within the industry.

This enhancement builds upon the success of slot tournaments, proven to elevate player participation and interaction.

Enhancing Player Engagement

The addition of live game tournaments represents a strategic expansion of the Tournament Tool’s capabilities, responding to the diverse preferences of iGaming enthusiasts. SOFTSWISS’s internal research underscores the effectiveness of the Tournament Tool, revealing a notable 22% uptick in the average daily bets per user, showcasing the tool’s impact on player engagement.

Operators are now empowered to tailor tournaments to distinct player segments. The allure of live games lies in their capacity to offer direct dealer-player interactions and authentic, real-time gaming experiences, catering to a specific audience segment.

Conversely, slot game enthusiasts represent a different demographic, yet both groups share a mutual appreciation for competitive and social elements inherent to gaming.

Customizable Tournament Experience

The versatility of the Tournament Tool allows operators to customize various aspects of the tournaments, including the selection of participating casinos, countries, and games. This customization is facilitated through a user-friendly game search bar and provider filter within the back office interface.

The capability to run live game tournaments alongside slot tournaments—or even to combine both into mixed tournaments—adds a layer of flexibility and inclusivity to the gaming experience.

The Tournament Tool is designed with an intuitive in-game interface, ensuring players remain well-informed about ongoing and upcoming events, tournament rules, and their standings via an easily accessible leaderboard widget. This feature is now available to all Game Aggregator clients, promising a seamless integration into existing platforms.

Future Innovations and Industry Engagement

Tatyana Kaminskaya, the Head of SOFTSWISS Game Aggregator, emphasized the company’s commitment to innovation and customer satisfaction. “We closely monitor the market and analyse our customers’ feedback to develop features that meet their needs. Tournaments for live games such as blackjack, roulette, and poker immerse players in a special competitive atmosphere that aligns with the gamification trend. In the future, we plan to add other types of games, enabling our clients to build successful businesses that cater to a broader range of player segments.”

Looking ahead, the SOFTSWISS team is exploring additional innovative features to further enhance player engagement. Insights into these developments and more will be shared at the upcoming SIGMA Americas conference, scheduled for 23–25 April at stand i70.

Our Comment on the Article

The introduction of live game tournaments by SOFTSWISS is a game-changer in the iGaming industry, marking a significant step towards a more engaging and diversified gaming environment.

By blending the thrill of live dealer interactions with the competitive spirit of tournaments, SOFTSWISS not only caters to a wide array of player preferences but also sets a new standard for player engagement.

The forward-looking approach of integrating customer feedback and market trends into their innovation strategy signifies SOFTSWISS’s dedication to driving the industry forward. As the iGaming landscape continues to evolve, such pioneering initiatives will undoubtedly shape the future of online gaming, fostering a vibrant and dynamic community of players.