Inspired Entertainment extends partnership with bet365

Inspired Entertainment, a leading B2B provider of gaming content, systems, and solutions, has announced the signing of a long-term contract extension with bet365, a prominent online gambling operator and a longstanding partner of Inspired.

Longstanding partner

Under the extended agreement, Inspired will continue to supply bet365 with its latest products, including licensed games, ensuring that bet365 remains at the forefront of Virtual Sports offerings with leading content.

“We are thrilled to continue our long-term partnership with bet365, the global leader in B2C Virtual Sports, offering over 30 channels of Inspired content worldwide. They were the first operator to introduce our Multi-Stream Matchday and Basketball products,” stated Brooks Pierce, President and CEO of Inspired. “We are excited to have them as one of the first operators to feature our latest licensed products, enhancing their popular Inspired Virtual Sports portfolio.”

Significant growth

Inspired boasts the largest and most diverse content portfolio in the industry, featuring the most popular sports for every market. Over the past five years, Inspired’s Virtual Sports offerings have experienced significant growth in North America, with the introduction of basketball, football, the first-ever women’s soccer game, and soon, baseball.

With its multi-award-winning Virtual Sports, Inspired has garnered global popularity, attracting a wide range of players across more than 40,000 retail channels and over 100 websites in 35 countries.

The contract extension between Inspired Entertainment and bet365 solidifies their partnership and reinforces their commitment to delivering high-quality Virtual Sports experiences to customers around the world.