Date: 26.06.2024

by Mateusz Mazur

Altenar Expands into Georgian Market with Ambassadoribet Partnership

Altenar has successfully secured its first customer in Georgia by partnering with online operator Ambassadoribet.

Ambassadori Group’s Diversification into iGaming

Ambassadori, a well-known name in Georgia’s hospitality industry, is synonymous with luxury and entertainment. The Ambassadori Group operates a VIP casino in their Tbilisi hotel and is developing two additional casinos in Batumi and Kachreti.

Expanding their footprint into the iGaming sector, the group has launched Ambassadoribet.com, which will now feature Altenar’s cutting-edge omnichannel sportsbook solution both online and in their land-based casinos.

The collaboration between Altenar and Ambassadoribet showcases Altenar’s ability to work with partners on a global scale.

Alejandro Cazorla, Sales Manager at Altenar, expressed his excitement about the launch:“I am excited to announce the launch of our cutting-edge sportsbook in Georgia, in partnership with Ambassadoribet, a renowned resort and casino group. This collaboration represents a considerable expansion of our footprint and underscores our commitment to providing top-tier sports betting experiences to new markets.”

Enhancing the Georgian Sports Betting Landscape

The integration of Altenar’s sportsbook is expected to significantly enhance the sports betting experience for Georgian enthusiasts.

Giorgi Svanidze, CEO of Ambassadoribet, highlighted the importance of this partnership: “We are delighted to have integrated Altenar’s sportsbook in time for a busy summer of sport, including the Euros. Altenar’s sportsbook solution offers everything we need to grow our brand and we look forward to a long-term partnership.”