Date: 26.06.2024

by Mateusz Mazur

CT Interactive Appoints Monika Zlateva as Chief Commercial Officer

CT Interactive has announced the appointment of Monika Zlateva as their new Chief Commercial Officer (CCO).

Zlateva brings a wealth of experience in business development and strategic marketing, with a proven track record of driving growth and managing high-level business communications across various regions, including EMEA and Greece.

A Proven Leader in Business Strategy

Throughout her career, Zlateva has demonstrated exceptional leadership by spearheading business strategy, sales initiatives, and marketing campaigns.

Her expertise encompasses new business development, customer acquisition, and retention, all of which align seamlessly with company values and objectives. Her strategic vision has consistently resulted in significant increases in sales and market presence in her previous roles.

Zlateva has been instrumental in devising successful business strategies and upselling initiatives within the iGaming industry. She has a keen understanding of customer needs, expectations, and demands, which she has honed through extensive market research. This has enabled her to identify critical insights that drive business behavior and create opportunities.

Extensive International Experience

Her international experience is extensive, having held leadership roles such as Business Development Partner, Business Development Director, and Regional Director of Business Development.

In these capacities, she has developed and executed innovative strategies that have led to successful product launches and relaunches. Her ability to manage complex business communications and PR strategies further enhances her capabilities.

Monika Zlateva’s academic background is impressive. She holds a Master of Business Administration (MBA) in Business Administration and Management from the University of National and World Economics in Sofia, Bulgaria. Additionally, she has a Master’s degree in Language Interpretation and Translation and a Bachelor’s degree in Modern Greek Language and Literature from Sofia University St. Kliment Ohridski. This robust academic foundation, combined with her extensive practical skills, positions her as a valuable addition to CT Interactive’s executive team.