Stake.com Acquires Betfair Colombia to Boost Latin American Presence
In a decisive expansion move, Stake.com has acquired Betfair Colombia’s customer base from Flutter Entertainment.
This strategic acquisition, with undisclosed financial details, signals Stake’s entry into the Latin American market and is a significant step in its global growth strategy.
Growth and Innovation in Colombia
By securing Betfair Colombia and its valid license until 2025, Stake.com is set to offer high-quality entertainment to the Colombian audience.
This move aligns with Stake’s vision of innovative growth, with Colombia’s regulated market providing a stable foundation for expansion.
Strategic Partnerships and Expansion Goals
Stake.com is not just entering the Colombian market; it aims to become a leading player. Leveraging advanced technology and high-profile partnerships, including UFC in Latin America and celebrities like Kun Aguero and Drake, the company is poised to redefine the local gambling industry.
Colombia serves as a springboard for Stake’s ambitions across Latin America, with already established access in Mexico and Paraguay and interests in Peru and Brazil.
Brais Pena, Chief Strategy Officer at Easygo, emphasizes Stake’s commitment to driving innovation and contributing to local economies while providing exceptional entertainment to its customers. This approach is part of Stake’s broader strategy to solidify its presence and introduce unique gaming experiences in the region.
