23.02.2024

by Mateusz Mazur

7777 Gaming Elevates Ukrainian National Lottery with Innovative Digital Solutions

In a strategic move to enhance the digital lottery landscape in Ukraine, 7777 gaming has partnered with the Ukrainian National Lottery (UNL), the leading operator of state lotteries in the country.

This collaboration introduces a suite of advanced digital lottery and instant win games to the Ukrainian market, under the oversight of the Ministry of Finance and the State Treasury.

A Diverse Lottery Portfolio

UNL’s diverse portfolio, encompassing draw lotteries, electronic instant lotteries, quick draws, and instant paper lotteries, is set to be enriched by 7777 gaming’s cutting-edge offerings. UNL’s extensive network, spanning land-based points of sale and digital platforms, ensures widespread accessibility and engagement with its lottery games.

Beyond entertainment, UNL’s mission extends to generating significant contributions to the State Budget of Ukraine and supporting charitable initiatives. The organization prides itself on upholding values of responsible gaming, transparency, safety, and community support.

Leadership Insights

Elena Shaterova, Chief Commercial Officer at 7777 gaming, expressed her excitement about the collaboration, stating: “We are honored to be partnering with UNL to bring our innovative games to the Ukrainian audience. This collaboration aligns with our commitment to delivering top-tier digital lottery and instant win games to players in key licensed jurisdictions worldwide.”

Andrey Bochkovskiy, Chief Executive Officer at UNL shared: “7777 gaming’s rich portfolio perfectly complements our commitment to providing engaging and diverse lottery experiences. We look forward to a successful partnership that not only entertains but also contributes significantly to our mission.”

This collaboration marks a significant step for 7777 gaming in expanding its international presence in the digital lottery sector. The partnership with UNL is poised to transform the gaming experience for Ukrainian players, offering innovative and interactive lottery solutions.

Our Comment on the UNL and 7777 Gaming Partnership

The partnership between the Ukrainian National Lottery and 7777 gaming represents a forward-thinking approach to modernizing the lottery experience in Ukraine. By integrating cutting-edge digital solutions, this collaboration not only enhances the entertainment value for players but also reinforces UNL’s commitment to social responsibility and community support. As the digital lottery landscape continues to evolve, initiatives like this set a benchmark for innovation, responsible gaming, and community engagement in the industry.

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